With the plethora of free themes, you probably are asking yourself whats the point of paying for a premium theme? It is a good question. My first experience with WordPress was searching through the large catalog of free themes. Downloaded a bunch from various developers because I really had a tough time deciding. Then activating each theme was an another adventure, clicking back and forth through my tabs, trying to find the perfect fit.
Time to modify the theme. This is when I was presented with the problem. No standard. I’m not talking about web standards, I’m talking about how the theme was created. This is when I hopped on the the premium theme train.
Now I want to go over the advantages of using the premium themes. I am going to use the themes offered by StudioPress and built around the Genesis Framework (affiliate link) as my base.
- Widget Ready. Easiest way to modify the look of your site without diving into too much code.
- 6 different layout options that can be changed within pages and posts.
- Genesis Custom Widgets including featured page and featured post. Both are extremely useful for setting up your homepage.
- Built in SEO functionality. No need to download an extra plug-in. SEO options can be found on the page and post downloads.
- All themes are built with the same standards. Clean CSS style sheets and well documented functionality.
- Child themes give the Genesis Framework an identity. You can choose from the growing library of themes at StudioPress or have a custom one built to your exact form and function. If you want to change the look of your website over time, all you need to do is activate a new child theme, make some small tweaks to your settings and your website has a new look.
What do you prefer?
Could you improve your website by switching to a premium theme and framework?